Finding A Little Extra

Provide beautiful, shareable photography that captures the genuine moment of unanticipated delight you experience when getting something for nothing or something extra for something you were going to do anyway.

The priority moments we’d like captured include: Finding a Canadian $20 under the couch/between the couch cushions

- Looking for your phone in your jacket, and discovering a $10 or $20
- Going to buy something at the register, and realizing it was on sale
- Getting a free upgrade on a flight or hotel
- Getting something “on the house” at a favourite restaurant

The genuine look and feel of the photo should make the audience feel as though it is a real place, that they could be or want to be. The audience should be able to relate to the genuine, little delight a person might experience from finding a little extra cash.


Target audience we are speaking to: young professionals and parents

Potential characters in photos could include:

- Men in late 20s/early 30s
- Mom/dad with young child
- Professional women late 20s/early 30s

This buyer is hoping to purchase a large collection of imagery, so other potential scenes could include:

- Condo/apartment
- Retail
- Outdoor/park
- Restaurant
- Flight
- Hotel reception/customer service

Photos should be bright and friendly, with diverse use of models. Model releases must be included. Photos need to be high res, and a minimum of 300 DPI.